Are you the next Enrollment Management leader?

December 15, 2020
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Several hundred Chief Enrollment Management Officer (CEMO) positions are likely to open in the U.S. in the next three years, according to AACRAO Research

Fueled by the  Baby Boomer retirement wave  and escalated by COVID-19, this shift presents many developing professionals the opportunity to step into leadership in Enrollment Management.

Data report on AACRAO professions

The College and University Professional Association for Human Resources (cupa-hr) recently evaluated AACRAO member professions, including Chief Enrollment Management Officer, Chief Student Admissions Officer, and Chief Student Registration/ Records Officer. Their workforce report included these findings:

This group is primarily made up of women. Approximately 69 percent of AACRAO professionals are women. Unlike  College Presidents, AACRAO professionals are majority women. 

People of color are underrepresented. Non-white people comprise just 21 percent of AACRAO members, despite making up 40 percent of the general population. Among chief officers, we see much lower representation among women of color -- around 8 percent.

The Registrar position is unique. These positions see a median 7 years at the same job, 70 percent are women, and 15 percent are racial/ethnic minorities. Although the records position has some diversity at lower levels, there are few opportunities for advancement due to longer tenure in high-level positions. 

Now is the time to prepare

As institutions grapple with the looming enrollment cliff, the transformational effects on COVID-19 on higher ed, the shifting demographics of college students, and more, institutions are going to rely heavily on campus leaders to be proactive in navigating the road ahead.

If you're ready for the next step in your career:

If you find your skillset needs improvement (life-long learners unite), take advantage of AACRAO's EM resources , explore AACRAO's EM proficiencies, explore AACRAO's SEM Endorsement Program. And watch for AACRAO's online course offerings coming in 2021.


AACRAO's bi-weekly professional development e-newsletter is open to members and non-members alike.