Connect to AACRAO

Strategic Marketing Partnerships

AACRAO is committed to building long-term relationships with corporate partners. AACRAO offers year-long sponsorship opportunities that enable corporate partners to maximize sponsorship exposure at multiple meetings and enhance marketing visibility through advertising and branding campaigns. To discuss a strategic partnership, email corporateinfo@aacrao.org

  • AACRAO Webinars

     

    Webinars offer corporate partners a venue for sharing research ideas and innovative services and provide members with a convenient and cost-effective way to obtain information on technology, strategic enrollment management, FERPA, international education, transfer and other topics relevant to their professions. To determine whether your corporate information can be conveyed or shared as a webinar, contact webinars@aacrao.org


     

  • AACRAO Meetings

     

    AACRAO’s meetings present programming geared towards the specific needs of their respective audiences.

    Annual Meeting
    As our largest conference, AACRAO’s Annual Meeting draws more than 2,500 individuals. The scope of the Annual Meeting is broad, and the sessions and workshops highlight topics in the fields of records, registration, enrollment management, financial aid, international education, and student services.

    Strategic Enrollment Management Conference (SEM)
    ​AACRAO's SEM Conference is recognized as the foremost provider of practical solutions, promising practices, training, research, and guidelines for enrollment management practitioners looking to maximize student success, improve operational efficiency, and enhance the financial well-being of their institution.

    Technology & Transfer Conference
    The Technology & Transfer Conference convenes hundreds of professionals from admissions, retention, IT, enrollment management, transfer center, financial aid, and registrar offices—all engaged in the many facets of student services technology and student transfer issues.

     

  • Participate in Our Meetings

     

    We can help you reach your goals through many venues, such as exhibiting, corporate presentations, sponsorships, and advertising.

    Exhibiting
    Reserving booth space at AACRAO’s meetings is the perfect opportunity for savvy exhibitors to showcase products and services, connect with new customers, and renew existing relationships.

    Corporate Presentations
    A limited number of corporate presentation slots are available to companies and organizations, and participation is on a first-come, first-served basis. Although Corporate Presentation slots allow you the opportunity to sell your products and services, we suggest that you have a university representative co-present the session, or that you make it an educational session.

    Sponsorships
    Develop corporate name recognition, reach your target audience, and generate leads and sales.

    Advertising
    The conference on-site program is distributed to all conference attendees. Meeting participants depend on the on-site program to plan their days and navigate the meeting. The on-site program includes session and workshop details, room locations, and exhibitor information.

     

Sponsorship & Advertising Opportunities 

AACRAO offers both online/mobile and print advertising opportunities. Enhance your company, or organization’s visibility and brand identity with an ad in AACRAO Connect, Transcript, College and University journal, AACRAO’s on‐site meeting programs, or AACRAO’s Engage meeting app.

  • Online and Mobile

     

     

    AACRAO Connect

    AACRAO Connect is a bi‐weekly electronic newsletter that provides members with timely and relevant professional development updates, with both original reporting and news curated from various higher education resources.

    Circulation: 11,000 plus
    Frequency: AACRAO Connect is distributed to the entire AACRAO membership twice a month on Tuesdays

    AACRAO Transcript

    AACRAO Transcript is a weekly electronic bulletin delivering the latest news and policy developments to the membership. The Transcript system serves as the main archive of the association’s public policy activities and priorities. The newsletter also highlights ads for related publications as well as upcoming meetings, webinars, and other professional development opportunities.

    Circulation: 11,000 plus
    Frequency: AACRAO Transcript is distributed to the entire AACRAO membership every Thursday.

    Pricing structure for AACRAO Connect and Transcript
    • 1 placement* $600 (member) $700 (non-member)
    • 4 or more placements** $500 each placement (member) $800 each placement(non-member)
    *Banners are placed at bottom of newsletter
    **Banner design may be switched out if doing 4 or more placements

    Specifications:
    Dimension: 587px x 111px
    File format: .gif, .jpeg, .png

    AACRAO Engage Advertising Bundle
    A majority of our meeting attendees download and actively use AACRAO Engage to create their meeting agenda, share status updates and connect with other attendees. This advertising bundle will further promote your company's meeting presence and encourage booth traffic.

    Placement
    • 3 promoted posts
    • 1 push notification
    • A custom badge of achievement
    • $300 (member) $500 (non-member)

    • Print

      College and University Journal


      College and University (C&U) is AACRAO's educational policy and research journal focusing on emerging concerns, new technologies and innovative concepts in higher education.

      Circulation
      : 11,000. C&U is distributed to the entire AACRAO membership, and is mailed to college and university libraries and subscribers around the world.

      Frequency
      : Quarterly

      Cover Placement

      • Inside front cover: B&W (8.5" x 11") $3100 (partner); $3400 (non-partner)
      • Inside front cover: four-color (8.5" x 11") $3995 (partner); $4295 (non-partner)
      • Inside back cover: B&W (8.5" x 11") $2800 (partner); $3100 (non-partner)
      • Inside back cover: four-color (8.5" x 11") $3795 (partner); $4095 (non-partner)
      Text Pages (B&W)
      • Full page (8.5" x 11") $2400 (partner); $2700 (non-partner)
      • 1/2 page horizontal (7.5" x 4 7/8") $1700 (partner); $2000 (non-partner)
      *Banners are placed at bottom of newsletter
      **Banner design may be switched out if doing 4 or more placements

      On-site Program

      At AACRAO's three main conferences -- Annual Meeting, Strategic Enrollment Management Conference, and Technology & Transfer Conference -- meeting participants rely on the on-site program to play their days and navigate the meeting. The on-site program includes session and workshop details, room locations and exhibitor information.

      Annual Meeting On-site Program


      The AACRAO Annual Meeting draws more than 2,300 professionals from all fields and levels within higher education and is attended by enrollment management professionals, registrars, admissions professionals, academic advisors, deans and faculty, presidents, provosts, student services professionals, financial aid professionals, technology professionals, and more.

      Circulation: 2,300 - 2,700

      Covers (four-color ads)
      • Inside front cover (8.5" x 11") $3200 (partner) $3500 (non-partner)
      • Inside back cover (8.5" x 11") $2900 (partner); $3200 (non-partner)
      • Outside back cover (8.5" x 11") $3700 (partner); $4000 (non-partner)
      Text Pages (B&W or PMS-specified)
      • Full page (8.5" x 11") $2200 (partner); $2500 (non-partner)

      Strategic Enrollment Management (SEM) Conference On-site Program


      AACRAO’s SEM Conference attracts senior‐level decision makers in enrollment‐related fields and their teams. The SEM Conference attracts presidents, provosts, enrollment management professionals, registrar and technology professionals, academic advisors, deans of admissions, faculty, financial aid professionals.

      Circulation: 900

      Covers (four-color ads)
      • Inside front cover (8.5" x 11") $2600 (partner); $2900 (non-partner)
      • Inside back cover (8.5" x 11") $2400 (partner); $2700 (non-partner)
      • Outside back cover (8.5" x 11") $2800 (partner); $3100 (non-partner)
      Text Pages (four-color ads)
      • Full page (8.5" x 11") $1700 (partner); $2000 (non-partner)

      Technology & Transfer Conference On-site Program


      The AACRAO Technology & Transfer Conference brings together technology and transfer practitioners and managers from admissions, bursar, enrollment management, financial aid, and registrar offices to share ideas, information, and solutions to improve and maximize the effectiveness of student services.

      Circulation: 500

      Covers (four-color ads)
      • Inside front cover (8.5" x 11") $1900 (partner); $2200 (non-partner)
      • Inside back cover (8.5" x 11") $1700 (partner); $2000 (non-partner)
      • Outside back cover (8.5" x 11") $2100 (partner); $2400 (non-partner)
      Text Pages (four-color ads)
      • Full page (8.5" x 11") $1000 (partner); $1300 (non-partner)