Alicia Moore is currently the Dean of Student and Enrollment Services for Central Oregon Community College. In this capacity, she has worked as part of the campus leadership team, leading the institution through an 82% growth in enrollment in a four-year time span. She has more than 20 years of experience in student services, with primary experience in admissions and records related areas, including marketing and advertising, publication design/writing, recruiting and one-stop program/service development. In her role as the Director of Admissions/Registrar for COCC, collaborative efforts the campus achieved a record 12% enrollment growth in just two years. During her tenure at COCC, Alicia’s accomplishments include development of comprehensive strategic enrollment management plan; a one-stop service center, including admissions, registration, student account/bursar, financial aid, placement testing, and academic advising; and a redesign of college transition programs to include a mandatory pre-advising workshop for all students, a new student orientation program, and an “Academic Jump Start” program. Alicia also played a primary role in designing COCC’s new Campus Center and 320-bed residence hall, developing partnerships with various high school and university partners, and serving as part of the institution’s accreditation team. In addition to the above areas, Alicia’s consulting work includes helping institutions develop strategic plans, to include vision, mission, values and goals, as well as student success plans focused on student persistence and completion strategies.Alicia earned her PhD in Education Oregon State University, has her masters degree in student personnel administration from Colorado State University, and a bachelors degree in communications and Spanish from Willamette University.
An Interview with William Serrata