AACRAO Consulting Blog

It’s all in the SEMantics

Keeping you ahead of the higher education curve is what we do. That includes providing quick and easy access to critical insight and information you can leverage to make better strategic decisions. Our SEMantics blog shares the latest news about the work our consultants are doing with institutions across the nation and the world, as well as the latest trends and developments that impact you. Read our most recent posts here, or browse through our archive by topic or key word.

Do you know what data you need to reach your enrollment goals?

What is your enrollment goal? That number is one you likely have at your fingertips. But if that’s as deep as your data goes, you’re missing key decision-making information. “Many institutions focus on the big macro number, like ‘we need 2,000 new students,’” observed Janet Ward, senior consultant with AACRAO Consulting.

Four key questions when building your class

Every campus is different, but there are still essential strategies that can be applied to building an incoming class. According to Dr. Brent Gage​​, Associate Vice President for Enrollment Management, University of Iowa, building a class requires both science, such as quantitative analytics, and the art of relationship-building.