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Dr. Kimberley Buster-Williams is a distinguished scholar-practitioner with
more than 30 years of experience in higher education. She serves as the
Associate Vice Provost for Student Success and Retention at The George
Washington University (GW), where she is recognized as one of the nation’s
leading enrollment professionals.

A published author and thought leader, Dr. Williams has contributed
significantly to the field of higher education. She recently co-authored
Navigating Shifting Terrain: The Current Landscape of American Higher
Education

in NACAC’s Fundamentals of College Admissions Counseling (Sixth
Edition) and is the author of the 2021 book
History of American Higher Education A to Z: A Primer for Enrollment
Managers.

Her scholarly work focuses on student success, retention, and enrollment
management, with numerous articles and publications addressing these critical
areas.

Dr. Williams earned her Ed.D. in Higher Education from Regent University (VA),
where her dissertation examined employee engagement and succession planning to
retain enrollment middle managers during the “Big Quit,” “Great Reshuffle,”
and “Great Resignation” eras. She also holds an Ed.S. in Higher Education
Administration, a Master’s in Education Administration, and a Bachelor’s in
English—all from Old Dominion University (VA). Additionally, she completed a
post-master’s certificate in leadership at the University of Michigan’s Center
for the Education of Women.

Adam, T. 2020. The History of College Affordability in the United States from Colonial Times to the Cold War. Lanham, MD: Lexington Books.

Bazerman, M. 2025. Judgment and decision making. In Noba Textbook Series: Psychology. Champaign, IL: DEF publishers.

Buster-Williams, K. 2023. Yale needs women: How the first group of girls rewrote the rules of an Ivy League giant. College and University. 98(4): 75–80.

Chishti, M., and J. Gelatt. 2024. A century later, restrictive 1924 U.S. immigration law has reverberations in immigration debate. Migration Information Source. May 15.

Dodson, J. 2024. Understanding the mere exposure effect: How familiarity shapes preferences and behavior. Better Help. August 12.

Graham, L. 1999. Our Kind of People. New York: Harper Perennial.

Hopper, E. 2019. What is the mere exposure effect in psychology? Thought Co. December 13.

Israel, E., and J. Batalova. 2021. International students in the United States. Migration Information Source. January 14.

Lindsay, D. S. 2014. Memory source monitoring applied. In The SAGE Handbook of Applied Memory, edited by T. J. Perfect and D. S. Lindsay. Thousand Oaks, CA: Sage Publications Inc.

Nickerson, C. 2023. Mere exposure effect in psychology: Biases & heuristics. Simply Psychology. October 10.

Nicholson, Z. 2019. A decade of unprecedented change at Clemson University: Here are a few of the big stories. Greenville News. December 29.

Ositelu, M., and A. Acosta. 2021. The iron triangle of college admissions: Institutional goals to admit the perfect first-year class may create racial inequities to college access. New America. October 6.

Tattersfield, K. 2024. How are universities leveraging big data and analytics in the admissions process? Full Fabric. August 13.

Tell All. 2024. In Encyclopedia Britannica. Chicago: Author.

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