Working Smarter, Not Harder: SEM Participation Strategies That Work

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Article Abstract

Related Issue:

SEMQ Volume 6, Issue 3 (October 2018)

Medicine Hat College implemented its first strategic enrollment management (SEM) plan in 2015/16. The implementation required a variety of stakeholders, and initially Medicine Hat College found it difficult to create a diverse cross-campus team. Recognition of the unique cultures within the organization advanced SEM efforts and supported college-wide participation in the process. Using work completed by the Canadian Foreign Affairs Institute (2005) as a framework, this article articulates how this college used intercultural communication strategies to increase their success.

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Topics

international, Leadership, sem-planning

Article Type

SEMQ Article

Professional Proficiency

Enrollment Management

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Borrows, J. 2004. A separate peace: strengthening shared justice. In Intercultural Dispute Resolution in Aboriginal Contexts, edited by C. Bell and D. Kahane, (pp. 343–363). Vancouver, BC: UBC Press.

Canadian Foreign Affairs Institute. 2005. Strengthening International Development Projects and Programs Through Effective Intercultural Collaborations: Lessons Learned and Principles to be Applied.

Cockell, J., and J. McArthur-Blair. 2012. Appreciative Inquiry in Higher Education. San Francisco: Jossey-Bass.

Flanigan, M. 2016. Dianosing and changing organizational culture in strategic enrollment management. Strategic Enrollment Management Quarterly. 4(3): 117–129.

Hofstede, G. n.d. National Culture. Helsinki, Finland: Hofstede Insights.

Medicine Hat College. 2017. Student Satisfaction Survey 2017: Report of Results. Medicine Hat, Alberta: Medicine Hat College.

Moua, M. 2011. Culturally intelligent leadership matters. In Culturally Intelligent Leadership: Leading Through Intercultural Interactions, edited by J. Phillips and S. Gully. New York: Business Expert Press.

Price, I. 2016. Medicine Hat College: Strategic Enrollment Plan. Medicine Hat, Alberta: Medicine Hat College.

Author(s)

Irlanda Price is Associate Vice President of Student Development at Medicine Hat College. A proud alumna of the University of Northern British Columbia, she has a bachelor of social work and a master’s of social work from UNBC. Irlanda is the administrative lead for MHC’s SEM plan 2016–2020. She plans to begin her doctoral studies in fall 2018.

Brier Albano is Associate Registrar and Chair of the SEM Recruitment Sub-Committee at Medicine Hat College. She holds a bachelor of arts in religious studies and a bachelor of arts (honors) in communication studies—both from the University of Calgary. She is currently in her last year of a masters of public administration program at the University of Victoria.

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