Review of: Prioritizing Enrollment Management: Effective Practices and Strategies for Student Success and Completion

Ariana Balayan, Ed.D., is the Assistant Dean of Enrollment and Marketing for
the Tufts University School of Medicine Graduate Programs. There, she oversees
strategic initiatives and everyday operations of recruitment, admissions, and
marketing for competitive health science and research graduate programs, as
well as manages the admissions and marketing team. Prior to Tufts, Dr. Balayan
served in various leadership roles in graduate admissions at private and
public institutions. She is a thought leader in graduate enrollment
management, specifically in strategic planning and model development. Dr.
Balayan has been published in major academic journals, a preeminent textbook,
and delivered many regional and national presentations.