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Article Type

Professional Proficiency

Article Abstract

Related Issue:

This study analyzed six months of student feedback from a text messaging program serving 40 Minority-Serving Institutions (MSIs) in the United States immediately after the World Health Organization declared COVID-19 a global pandemic in March 2020. Findings suggest institutions of higher education could have communicated curricular models and campus information in a more timely, clear manner to assuage student anxiety and support student persistence and graduation. Implications for enrollment management and financial aid practitioners are addressed.

Author(s)

taylor-z--smZach W. Taylor, Ph.D., was an institutional support consultant with Trellis Company during the writing of this study. He has published more than 100 peer-reviewed articles related to equity in higher education.

meghani-s-a--smSana A. Meghani is the Director of Strategic Initiatives at Catalyst:Ed. She is deeply committed to amplifying the voices and stories of those who have been historically marginalized at institutions of higher education.

nguyen-l--smLizeth Nguyen is a Student Support Specialist at Trellis Company, working with Minority-Serving Institutions to produce equitable student-focused communication.

References

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