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The COVID-19 pandemic created lingering challenges related to enrollment and made transparent the need for institutions to examine processes and remove enrollment barriers. Higher education may be perfectly poised to implement deep and lasting change that could result in increased access and improved retention. As student populations become increasingly diverse, there is a responsibility to examine institutional practices to increase enrollment and retention. Through a quantitative study, the one-stop service model was evaluated as a possible practice for reducing melt. Findings from this study suggest the one-stop model at UC Merced is making a positive impact on new student enrollment for historically marginalized populations.

Lisa Perry, Ed.D., is the Director of UC Merced’s Students First Center (SFC). She has been with the
SFC since the campus opened in fall 2005 and is a key player in the development and implementation of the
department, which primarily serves the Offices of Admissions, Financial and Scholarships and Registration. She and
her staff strive to encourage student self-sufficiency and success using social media and technology. Lisa has
shared her expertise on one-atop development and student service technologies with colleges and universities
throughout the United States and Canada. In her role, she also routinely works with the UC Office of the President
to increase the number of online course offerings across all ten UC campuses. Perry is a graduate of California
State University, Chico, and California State University, Stanislaus, and has worked in all three tiers of
California’s higher education system. She authored a chapter titled “What was it like? Being in the Pioneer Class at
UC Merced,” which appeared in New Directions for Higher Education Special Issue: From Rangeland to Research
University: The Birth of University of California, Merced and has recently completed a dissertation titled “One Stop
Enrollment Management Service: An Evaluation of The Relationship Between Centralized Services and New Student
Enrollment.”

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