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Topics

Article Type

Professional Proficiency

Article Abstract

Related Issue:

Most current professionals who serve in an enrollment management leadership capacity likely were trained “on the job,” or at professional development events, primarily because credit-bearing credentials, degrees, and other formal programs were nonexistent (Phair 2014). However, that landscape has since changed, and now there are multiple ways for enrollment management professionals to receive a formal education to enhance one’s enrollment management skill set. This article is designed to introduce and review those current academic offerings that provide credibility to the field of enrollment management. The primary training categories include: college admissions counseling, enrollment management, financial aid/financial planning, and college access and success. This article will highlight a set of 35 noncredit and credit-bearing offerings: 12 certificates, 15 credentials, three online programs, one endorsement, one specialist designation, and three master’s degree concentrations. It expands information collected and reported by Young in 2012. For each type of training, information about courses, admission requirements, cost, and unique aspects are reported. Every attempt has been made to capture all of the known offerings available at this time.

Author(s)

Christopher W. Tremblay is associate provost for enrollment management at Western Michigan University. He previously served as assistant vice chancellor for enrollment management, executive director of enrollment management, and director of admissions and orientation at the University of Michigan-Dearborn. He has worked as director of admissions at Gannon University. Tremblay earned both his bachelor’s and master’s degrees from Western Michigan University. He has a post-master’s certificate in enrollment management from Capella University and doctorate of education in educational leadership from the University of Michigan-Dearborn. His dissertation was a study of graduate certificate programs in college admission counseling. He has published articles in four journals: College and University, the Journal of College Admission, Journal of College Orientation and Transition, and the Journal of Intergroup Relations. He also serves as coeditor of the Journal of College Access. He has presented at 50 association conferences nationally and internationally.

References

Abilene Christian University. 2014a. Certificate in Enrollment Management.

Abilene Christian University. 2014b. Degree Plan.

Abilene Christian University. 2014c. Tuition and Financial Aid.

Abilene Christian University. 2014d. Enrollment Management Residency at Disney Institute.

Abilene Christian University. 2014e. Faculty.

AACRAO. See American Association for Collegiate Registrars and Admissions Officers.

ACU. See Abilene Christian University.

American Association for Collegiate Registrars and Admissions Officers. n.d.a. SEM-EP Overview & Mission.

American Association for Collegiate Registrars and Admissions Officers. n.d.b. Curriculum.

American Association for Collegiate Registrars and Admissions Officers. n.d.c. Professional Benefits & Eligibility.

American Association for Collegiate Registrars and Admissions Officers. n.d.d. Capstone Research Experience.

American Association for Collegiate Registrars and Admissions Officers. n.d.e. Program Faculty.

American Association for Collegiate Registrars and Admissions Officers. n.d.f. Registration for Strategic Enrollment Management Endorsement Program (SEM-EP).

American Association for Collegiate Registrars and Admissions Officers. n.d.g. AACRAO SEM-EP Field Experience and Peer Review Form.

American School Counseling Association. 2014. ASCA U.

ASCA. See American School Counseling Association.

Bay Path University. 2014a. Homepage.

Bay Path University. 2014b. Enrollment Management Certificate.

Bay Path University. 2014c. Higher Education Administration.

Bay Path University. 2014d. Concentrations.

Bay Path University. 2014e. Degree and Certificate Requirements.

CERPP. See University of Southern California Center for Enrollment Research, Policy, and Practice.

Cherif, K. 2000. A seven-step business plan methodology to develop and manage certificate programs. Continuing Higher Education Review. 64: 56–64.

Class Central. 2014. COL101x: The Road to Selective College Admissions.

COE. See Council for Opportunity in Education.

Council for Opportunity in Education. 2014. Graduate Certificate Program in College Access and Success. Press Release, August 27.

Holt, M. E. 1991. A rationale for certificate programs. In Perspectives on Educational Certificate Programs, New Directions for Adult and Continuing Education, No. 52, edited by M. E. Holt and G. J. Lopos. San Francisco: Jossey-Bass.

Merriam Webster. n.d. Certify.

NASFAA. See National Association of Student Financial Aid Administrators.

National Association of Student Financial Aid Administrators. n.d. Earn Professional Credentials.

National Association of Student Financial Aid Administrators. 2014. NASFAA Credential Earners.

National College Access Network. n.d. E-Learning for College Access & Success.

National Institute of Certified College Planners. 2013. The Certified College Planning Specialist Certification (CCPS) Program.

National Institute of Certified College Planners. 2014a. How to Become a CCPS.

National Institute of Certified College Planners. 2014b. Advisor Member List.

National Institute of Certified College Planners. 2014c. Registration.

NCAN. See National College Access Network.

NICCP. See National Institute of Certified College Planners.

Phair, J. 2014. Career Paths for Admission Officers: A Survey Report. Arlington, VA: National Association for College Admission Counseling.

Rice University. 2014a. Online Programs. Center for College Readiness.

Rice University. 2014b. Fundamentals of College Counseling. Center for College Readiness.

Rice University. 2014c. Undergraduate Admissions Process. Center for College Readiness.

Tremblay, C. W. 2014. Graduate Coursework in College Counseling: An Exploratory Study of the Certificate Programs Training Pathway in the United States. Ed.D. dissertation, University of Michigan-Dearborn.

University of Miami. 2014a. Certificate in Higher Education Administration/Enrollment Management.

University of Miami. 2014b. Higher Education Certificate Program.

University of Miami. 2014c. Higher Education Administration: Enrollment Management Track or Student Life and Development Track.

University of Miami. 2014d. Higher Education M.S.Ed. Program PDF.

University of Southern California Center for Enrollment Research, Policy, and Practice. n.d.a. Certificate Program: Leadership in Enrollment Management.

University of Southern California Center for Enrollment Research, Policy, and Practice. n.d.b. Tuition and Financial Support.

University of Southern California Center for Enrollment Research, Policy, and Practice. n.d.c. Program Overview.

University of Southern California Center for Enrollment Research, Policy, and Practice. n.d.d. Application and Deadlines.

University of Southern California Center for Enrollment Research, Policy, and Practice. n.d.e. Participants.

University of Southern California Center for Enrollment Research, Policy, and Practice. n.d.f. Faculty.

USC CERPP. See University of Southern California Center for Enrollment Research, Policy, and Practice.

Vanderbilt University. 2013. M.Ed. Handbook.

Vanderbilt University. 2014. Prospective Students: HEA Specializations.

Young, E. 2012. Admission to the profession. Inside Higher Ed. June 12.

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