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This article explores the intersection of diversity, equity, inclusion, and belonging (DEIB) work and strategic enrollment management (SEM), provides an overview of Central Oregon Community College’s college preparation programs and data on their success, and offers guidance for those wanting to engage in this critical work.

Alicia Moore is the Vice President of Student Affairs for Central Oregon
Community College, with oversight for Enrollment Services, Student Life,
Diversity and Inclusion, Student Technologies, and Institutional Efficiency,
among other areas. She has more than 25 years of experience in higher
education, including admissions, marketing, advertising, publication design
and writing. In addition, Moore serves as an AACRAO senior consultant, helping
institutions develop strategic plans, to include vision, mission, values and
goals, as well as student success plans focused on student recruitment,
persistence, and completion strategies. Alicia earned her Ph.D. in education
from Oregon State University, has her master’s degree in student personnel
administration from Colorado State University, and a bachelor’s degree in
communications and Spanish from Willamette University.

Christy Walker is the Dean of Equity & Well-Being at Central Oregon
Community College. Her professional background includes administrative and
leadership positions within the office of diversity and inclusion and student
affairs. Walker earned a bachelor’s degree in tourism and outdoor leadership
with a focus on experiential education from Oregon State University-Cascades
and a master’s in curriculum and instruction from Portland State University.
She facilitates various trainings on equity, diversity, and inclusion for COCC
and the Central Oregon community.

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  1. Reflecting the college’s commitment to centering
    these programs on equity, COCC chose culturally relevant names for each of the courses. Avanza
    and Ganas loosely translate to ‘moving forward.’ The Good Road is a concept in many
    Native American cultures that represents a healthy and safe journey or taking the right path in life.
    Ubuntu is an African word that translates to either ‘I am because we are’ or ‘humanity towards
    others.’

  2. Imposter Syndrome is defined as people
    believing that they are undeserving of their achievement or do not belong in a specific societal
    setting. It includes deep and regular feelings of self-doubt and being a fraud, despite one’s education
    and accomplishments (Duncan, et al. 2023).

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