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Article Type

Professional Proficiency

Article Abstract

Related Issue:

This article explores the internal environmental factors that affected organizational change at Joseph’s University and Villanova University — two private Catholic institutions in Philadelphia, Pennsylvania — resulting in differentiated market positions at each institution. Research methods included archival document analysis and semi-structured interviews. Findings show that influential leaders, purposeful change, and organizational culture affected organizational change at Saint Joseph’s and Villanova.

Author(s)

John Haller is the Vice President of Enrollment Management and New Student
Strategies at the University of Miami. Over the course of his career, he
transformed two enrollment management areas taking a student success
outcomes-driven approach. During his time at Miami, he led the movement from a
largely merit-based financial aid strategy to a hybrid merit- and need-based
strategy where 100 percent of financial need is met. He also implemented a
test-optional holistic admissions review approach. The institution experienced
an increase in applications of more than 60 percent and an increase in yield
of more than 50 percent. The institution also realized a $10,000 decrease in
student indebtedness upon graduation and the highest freshman retention and
six-year graduation rates in university history. Prior to Miami, Haller served
as the associate provost for enrollment management at Saint Joseph’s
University. At Saint Joseph’s, the university attained the highest first-year
persistence rate in university history. First-year enrollment also grew by 24
percent, as did entering student credentials and enrollment of students of
color. Student indebtedness at graduation also declined by $6,000. Haller held
positions in student success at Drexel University, M.B.A. admissions at
Vanderbilt University, and undergraduate admissions at Denison University. He
is an honors graduate in economics and statistics from the University of
Michigan, received master’s degrees in business and higher education, and
received his Ed.D. in higher education from the University of Pennsylvania.

References

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