Member Price: Free | Non-Member Price: $310
New to graduate enrollment management, or looking to strengthen your foundation? This course was co-developed by AACRAO and NAGAP, The Association for Graduate Enrollment Management, and opens a three-part series. It introduces what Graduate Enrollment Management (GEM) is, why it matters, and how offices across campus work together to serve graduate students. You’ll follow the graduate student lifecycle from prospect to alumni and learn to read each stage of the admission funnel and the metrics that track it. You’ll also compare centralized, decentralized, and hybrid organizational models and learn how to assess them. In a closing scenario, you’ll apply these concepts to a fictional university where every department has always managed graduate enrollment on its own. By the end, you’ll be able to identify where your institution loses graduate students and how well its GEM structure supports them.
Course Duration: 45-60 minutes
This is part 1 of a 2-part on-demand course series.
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