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Letter from the Editor: January 7, 2025
As we enter a new year, I hope you feel inspired to inaugurate your own new initiatives and resolve to…
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Distinguishing Strategic Enrollment Management and Annual Recruitment Plans
Understanding these plans’ distinct roles and the leadership involved is essential for aligning enrollment efforts with an institution’s overarching mission…
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Sweet Recognition: Appreciating Employees Before They’re Gone
We must recognize and appreciate the value of our employees before it’s too late.
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Data-Driven Methodology to Identify Untapped Student Populations for Marketing, Recruitment, or Program Expansion
This study delves into the changing landscape of graduate enrollment in education programs post-COVID-19 and the “Great Resignation.” Despite an…
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Embedding Strategic Enrollment Management into Mission Fulfillment: A Comprehensive Guide for Community College Presidents
This guide describes how community college presidents can embed strategic enrollment management (SEM) into mission fulfillment. It emphasizes the importance…