Admissions & Recruitment

Guidance & Recommendations

Student Identity

Released in 2019, to provide guidance for AACRAO members and their institutions on serving transgender students and students who wish to update their gender marker, change their legal name, use a chosen name, or designate a pronoun.



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AACRAO Admissions and Recruitment research reports

Your professional development news
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Refreshing AACRAO’s Bylaws

Jan 23, 2023

See what proposed changes have been discussed concerning AACRAO's bylaws and learn why these items are being changed.

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Data-Activated Student Support Ecosystem

Jan 23, 2023

Continuing student retention is a critical piece of effective enrollment management. How did UTSA increase first-year student retention by 16% and 6-year graduation by 14%?

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Technology & Transfer Summit - Get Involved

Jan 23, 2023

Learn about the 2023 Technology & Transfer Summit and see how you can take part.

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Ask the FERPA Professor

Jan 23, 2023

The FERPA Professor answers tough questions about possible FERPA violations, education record definitions, and more.

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To Ascend or not to Ascend

Jan 23, 2023

Learn about one AACRAO member's journey to joining and participating in the AACRAO ASCEND program.

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Navigating Accessibility as an Enrollment Professional

Jan 23, 2023

Explore tactics, strategies, and best-practices in navigating accessibility in higher education and enrollment.

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Your Feedback in Action

Jan 23, 2023

See some of the upcoming and implemented changes taken at AACRAO based on your feedback.

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SEM-EP On the Road

Jan 9, 2023

SEM Endorsement Program participants visit and learn about the Colorado higher education department's enrollment strategies.

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HR Professionals Eyeing the CLR

Jan 9, 2023

See how the comprehensive learner record can be used as a tool for your recruitment and hiring initiatives.

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College & University Welcomes New Editorial Board Members

Jan 9, 2023

Meet the newest members of AACRAO's College & University Journal editorial board.

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Succession Planning in Higher Ed

Jan 9, 2023

Learn about and participate in research in institutional succession planning.

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Giving Back Through Coaching

Dec 23, 2022

Meet AACRAO's 2022 ASCEND cohort coaches.

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Meet your Board and Get Involved

Dec 23, 2022

Learn more about the AACRAO Board of Directors and apply to be Parliamentarian.

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SEMQ Special Edition - Call for Authors

Dec 23, 2022

SEMQ seeks authors for an upcoming Special Edition focused on topics in DEI.

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Renew and Build your Skills

Dec 23, 2022

Learn more about the in-person International Institute coming in February.

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