TY - JOUR
AB - With an increasing number of institutions chasing a shrinking pool of prospective applicants, most schools are actively on the lookout for new recruitment strategies for reaching and converting potential students. A key component of the
    prospective student experience and an important factor in students’ decision-making process, faculty are better poised than any other university representatives to convey institutional rigor, the classroom experience, and potential outcomes for
    graduates. When faculty members are committed to institutional mission and values, they are strong, authoritative ambassadors uniquely communicating the student-faculty experience. Because they can confirm student expectations for attending and
    graduating from the institution, professors personify academic programs. For those seeking to launch or broaden such efforts, this article covers the basics of faculty involvement in undergraduate recruitment, from defining recruitment goals and
    strategies for faculty participation to organizing, administering, and tracking faculty recruitment initiatives. Once a preliminary coalition of faculty volunteers has been identified, admissions staff should align their faculty resources with
    on-campus, off-campus, and digital recruitment opportunities. Providing a menu of opportunities for involvement will result in increased participation, collaboration, and success.

AU - Lee Furbeck
CY - Washington, DC
DA - 
EP - 
IS - 2
J1 - Strategic Enrollment Management Quarterly
J2 - SEMQ
JA - SEM Quarterly
JF - Strategic Enrollment Management Quarterly
JO - Strategic Enrollment Management Quarterly
L1 - 
LA - EN
SP - 
T1 - Partnering with Faculty to Recruit Undergraduate Students:  Successful Tactics for Collaboration
UR - partnering-with-faculty-to-recruit-undergraduate-students-successful-tactics-for-collaboration
VL - 1
Y1 - 2021/7/21
Y2 - 2024/4/19
ER -