TY - JOUR
AB - This article is a longitudinal comparative case study exploring the market position of Saint Joseph’s University and
	Villanova University—two private Catholic institutions in Philadelphia, Pennsylvania. At one time, Saint Joseph’s
	and Villanova shared a number of similar characteristics in student demand, faculty characteristics, student
	outcomes, and financial resources. However, by 2018–19, the similarities in the characteristics of the institutions
	had changed. This study works to understand the longitudinal market position changes at each institution. The
	research methodology involved a quantitative approach. The analysis revealed how the market positions at Saint
	Joseph’s and Villanova changed, over time.
AU - John Haller
CY - Washington, DC
DA - 
EP - 
IS - 2
J1 - Strategic Enrollment Management Quarterly
J2 - SEMQ
JA - SEM Quarterly
JF - Strategic Enrollment Management Quarterly
JO - Strategic Enrollment Management Quarterly
L1 - 
LA - EN
SP - 
T1 - A Tale of Two Private Catholic Philadelphia Universities:  Longitudinal Market Position Differentiation
UR - a-tale-of-two-private-catholic-philadelphia-universities-longitudinal-market-position-differentiation
VL - 
Y1 - 2023/7/23
Y2 - 2024/5/16
ER -