SEM-EP Registry



Timothy Rees

Dean of Enrollment at Erskine College

2016 SEM-EP Graduate

  • 11 Years of Higher Education Experience in Admissions and Enrollment Management at a Private Institution with an residential enrollment in excess of 12,000 students
  • Expertise in Enrollment Management, Student Affairs, Leadership, Admissions, and Project Management
  • Capstone Project - "A New Student Study Regarding Effective Telephony Methods of Outreach to Formerly Non-matriculated Applicants" explored the efficacy of telephone enrollment campaigns to applicants who did not matriculate
  • LinkedIn Profile

Katherine Ruger

Associate Dean, Admissions and Student Life, Michigan State University College of Osteopathic Medicine

2019 SEM-EP Graduate

For over a decade, Dr. Ruger has led data-informed recruitment, admissions and student program initiatives for Michigan State University College of Osteopathic Medicine (MSUCOM) where she serves as the Associate Dean for Admissions and Student Life. During her tenure at MSUCOM, she has led multiple initiatives to improve departmental efficiency, increase the enrollment of mission-fit candidates, and enhance the overall applicant and student experience.

Capstone Project: In the spaces of higher education leaders are increasingly working to align institutional mission, vision and values by shifting strategy as a result of the evaluation of market needs and expectations. Many publications and references to strategic enrollment management (SEM) practices focus on both undergraduate and graduate programs and institutions. A gap exists in SEM within professional schools—such as medical colleges—many of which may be stand-alone institutions or function independently within a larger college or university structure. Hence, SEM may not be as prevalent in the medical college industry. Just like other undergraduate and graduate school enrollment, medical college enrollment is affected by changing student populations, diversity challenges, increased competition, and one’s perception of return-on-investment when alternative career options are available. This study provides a summary of how some medical colleges are responding to these challenges using SEM principles.

Sanns Aaron

Aaron Sanns

Institutional Planning Managing Director at Brigham Young University-Idaho

2018 SEM-EP Graduate

  • Aaron Sanns began working in higher education in 2000. He is currently the Managing Director of Institutional Planning at BYU-Idaho. His responsibilities include Strategic Enrollment Management, Space Management and Planning, and Data Analysis Services. Previously, Sanns worked as Director of Student Financial Aid and Scholarships and Associate Director of Admissions. Areas of expertise include leadership, change management, organizational effectiveness, team building, and problem solving.
  • Capstone Project - "Shifting Institutional Scholarship Budget from an Emphasis on Grades to an Emphasis on Financial Need" was a longitudinal study utilizing balanced panel data over a several year period. He looked for potential enrollment effects from changing scholarship policy to affect retention among students with financial need at BYU-Idaho.
  • LinkedIn Profile

John Soltice

Assistant Director, International Recruitment at the University of Alberta

2015 SEM-EP Inaugural Graduate

  • Diverse experience in the realm of international higher education, including the development of international student marketing and recruitment strategies, admissions policy and processes, scholarship strategies, statistical analyses, database design, and enrollment management.
  • Past experience in ESL programs and study abroad programs.
  • Capstone Project - "In-Country Recruitment Activities Effect on Enrollment" Study found that when recruitment staff were able to connect with prospective students in their country, the University saw a growing return on investment. In comparison with non-connected students (over the same 12 countries), the connected group showed growth in new intake over three successive years, as well as higher yield rates, first-year success rates, first-year GPAs, and the same or higher entry GPAs.
  • "Measuring the Effect of In-Country Recruitment Activities on Future International Enrollment at a Large Canadian University" -John G. Soltice, Strategic Enrollment Management Quarterly, Volume 4, Number 2, 2016
  • LinkedIn Profile

Eric Studebaker

Chief Student Services Officer at Columbia Gorge Community College

2017 SEM-EP Graduate

Dr. Studebaker began working in higher education in 1998 and has held a variety of positions since that time, including roles within Student Affairs, Student Services, and Instructional Administration. In 2016 he took on his current role as CSSO at CGCC. Dr. Studebaker holds a Bachelors of arts in Philosophy, a Masters in Human Resources, and a Doctor of Philosophy in higher Education Administration.

  • Capstone Project - "A Comprehensive Strategic Enrollment Management Plan" examined internal and external environmental factors and developed a multi-year, inter-departmental work plan to leverage institutional resources in support of student enrollment success at a community college in the Northwest.

Kristen Taylor

Senior Regional Director of Enrollment Management at Miami University Regionals

2017 SEM-EP Graduate

Over 14 years of experience in enrollment management, holding leadership positions in admissions, advising, orientation, registration, first-year experience, financial aid, registration, career services, and student affairs in multiple Ohio community colleges and university regional campus systems. Kristen has successfully led institutions in strategic enrollment management planning and execution, and in developing an enrollment management ethos centered within the academic context and mission of her institution. Kristen attributes her successes largely to the guidance of mentors, her dedicated team members, and her collaborative partners.

  • Expertise - Strategic planning, enrollment management, college access and student success, organizational communication, data analysis, leveraging technology for improved performance, relationship management, and transformative leadership.
  • Capstone Project - “Design and Execution of a SEM Plan: Focus on Academic Context, Collaboration, and Coordination.” Regional open access institutions face changing demographics, declining market shares, and decreased funding. The newly hired Senior Regional Director of Enrollment Management led Miami University Regionals in its first strategic enrollment management planning process and its execution. Within the Miami University Regionals Strategic Enrollment Management Plan are the academic, recruitment and marketing, student success, and data and finance plans. Focusing SEM on the academic context pf the mission achieved buy-in from every academic department and resulted in Enrollment & Completion plans for each degree program. Because of this comprehensive plan and subsequent plans, entering student enrollment is increasing and retention is improving.
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Jeff Trapp

Jeffery Trapp

Associate Director, Recruitment and Admissions for Rotman Commerce at the University of Toronto

2019 SEM-EP Graduate

Jeff Trapp is the Associate Director, Recruitment and Admissions with Rotman Commerce at the University of Toronto (UofT). He previously held positions with UofT at the International Student Centre, Faculty of Arts and Science and Rotman School of Management. Prior to UofT, he worked in Japan, Indonesia, Saudi Arabia, Qatar and Manitoba. He holds degrees from UofT (MEd ’98) and Brandon University (BEd ’91).

  • Capstone Project - The Rotman Commerce Undergraduate Recruitment Plan provides a roadmap for yearly student recruitment activities. Overall Rotman Commerce staffing has grown significantly over the past two years (largely in Academic Services and Career Services) to better service the student population and it has become more important than ever to communicate strategic goals of individual work units for the Managing Director to ensure strategic alignment. The Rotman Commerce Mission “seeks to inspire and empower our students and alumni to become innovative leaders and engaged citizens who contribute to the success of organizations and the betterment of communities in Canada and around the world.” The Recruitment portfolio is the first step to achieve this mission and flows into the work of other key units including Admissions, Academic Services, Student Life, Career Services and Alumni Relations.
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