AACRAO Consulting Blog

It’s all in the SEMantics

Keeping you ahead of the higher education curve is what we do. That includes providing quick and easy access to critical insight and information you can leverage to make better strategic decisions. Our SEMantics blog shares the latest news about the work our consultants are doing with institutions across the nation and the world, as well as the latest trends and developments that impact you. Read our most recent posts here, or browse through our archive by topic or key word.

C&U Journal: Critical Languages and College Choice

r. Rodney Parks, University Registrar and Assistant to the Provost, Alexander Taylor, Assistant Registrar for Communications, and Hannah Schulz, a third-year student at Elon University in Elon, North Carolina, co-authored an article in AACRAO’s summer 2019 College & University Journal.

Admissions processing accountability after Operation Varsity Blues

The Operation Varsity Blues criminal conspiracy, as nicknamed by the Federal Bureau of Investigations (FBI), has overwhelmed higher education admissions offices for the past seven months since it broke in March of 2019. This scandal has been frustrating for the admissions offices because even though the transgressions were not perpetrated by their offices or staff, it has been labeled an admissions scandal.

A competency-based educational record: What is standard?

Most of the American and Canadian higher education infrastructure is based upon the completion of discrete courses in pursuit of an overall credential (certificate or degree). Curriculum is divided into courses, each carrying specific credits, and courses can be combined into any number of possible credentials.

The path to becoming a Chief Admissions Officer -- and beyond

Over the last three years, AACRAO Research has published updated career profiles of three of the most common professions of our members -- Registrars (2018), Chief Enrollment Management Officers (CEMO) (2017), and Chief Admissions Officers (CAO) (2019).

Transfer articulation: Re-envisioning a common registrar tool

Robust transfer articulation tables save academic advisors and registrar staff an immense amount of time annually. Consider how often we are asked annually how credit will transfer to our institutions. As stackable credentials become mainstream, institutions will begin looking for ways to recruit students with non-traditional education and award academic credit in the hopes the student will matriculate and complete a degree.

SEM is Team Driven

As a member of a team, you understand the value of working together and sharing ideas, thoughts, and processes to accomplish a common goal. This collaborative effort is integral to implementing SEM strategies on your campus.

The possibilities of partnership

Oftentimes, the relationship between the Registrar and Institutional Research may be nonexistent -- or possibly even adversarial. But collaboration between the two can yield amazing results, as exemplified by the experience at Wichita State University (WSU)

What research is needed in Enrollment Management?

In the July 2019 issue of Strategic Enrollment Management Quarterly, we authored an article titled “Developing the Two-Way Practitioner-Researcher Loop for Enrollment Management.” In this article, we asserted that enrollment management (EM) officers should continue their efforts to use empirical research findings to guide their professional practice as it prevents EM officers from “shooting from the hip” or trial-and-error forms of professional action.

Surveying students to improve onboarding

A state institution serving almost 40,000 students, Utah Valley University enrolls a significant number of new students each year. However, some of their processes were “clunky,” said Andrew Stone, Associate Vice President for Enrollment Management, and there was a clear need to improve the onboarding experience.

The value of relationships in SEM planning

Bontrager and Green (2012) have delineated a structure for Strategic Enrollment Management (SEM) planning that has been used successfully on hundreds of campuses. The importance of tying the SEM plan to the institutional strategic plan, building the plan’s foundation on data, focusing on the strategic rather than the shiny are all carefully explained.