Featured Speakers

Dan Fogel

Daniel Mark Fogel took office as the 25th President of the University of Vermont on July 1, 2002, also assuming a tenured appointment as Professor of English. Seven months after the new president’s arrival on campus, the Fogel administration marked a major milestone with the release and public discussion of the president’s 10-year vision for the University. The vision for the future detailed growth in undergraduate and graduate enrollments, significant new facilities and renovations, and research expansion among the initiatives to strengthen the academic and financial foundations of the University.

Before coming to the University of Vermont, Fogel was executive vice chancellor and provost at Louisiana State University, where he spent twenty-six years, rising steadily through the academic and administrative ranks.

Fogel has had an active career as a scholar and teacher in English and American literature and in creative writing (poetry). The founding editor of the Henry James Review, he has produced four authored and three edited books, has published dozens of articles and reviews, and is an authority on Henry James, James Joyce, and Virginia Woolf. He earned a B.A. degree magna cum laude in English in 1969, an M.F.A. in creative writing in 1974, and a Ph.D. in English in 1976, all from Cornell University. He is married and has two children.

Bob Bontrager

Bob Bontrager is Assistant Provost for Enrollment Management at Oregon State University, providing leadership to Admissions, Financial Aid and Scholarships, Precollege Programs, the Registrar’s Office, and Student Orientation and Retention Programs. During his 10-year tenure, Oregon State has achieved unprecedented enrollment growth. Bontrager is also a member of the Education faculty, teaching and advising students in an enrollment management minor within the College Student Services Administration program. He previously served as Vice President for Enrollment Management at Eastern Mennonite University and as Assistant Registrar at Arizona State University. He received his master’s and doctorate from Arizona State.

In addition to his role as SEM Conference Director, Bontrager is AACRAO’s lead enrollment management consultant. He consults frequently for colleges and universities in developing enrollment management organizations, as well as recruitment strategies, communication plans, marketing, on-line systems, and strategic planning. He has authored numerous articles and chapters for AACRAO publications, including the recent Essentials of Enrollment Management. He is currently president of PACRAO and serves on the faculty of the PACRAO Emerging Professionals Institute.

 

Christine Kerlin

Christine Kerlin is currently the Associate Dean for Enrollment Services at Everett Community College, Washington. Prior to arriving at Everett in 1996, Kerlin served as Director of Admissions and Records at Central Oregon Community College and as the Director of Admissions at The Evergreen State College in Olympia, Washington. Kerlin holds her master’s from Western Washington University and her doctorate from Oregon State University.

She is active in AACRAO, Past President of PACRAO, and Past Chair of NAFSA Region One, and often makes presentations at those conferences. She has chaired AACRAO’s Task Force 2000, co-facilitated AACRAO’s Introduction to Enrollment Management Workshops (SEM Lite) in 2001, served as founding faculty of PACRAO’s Emerging Professionals Institute, and authored chapters in AACRAO’s recent International Guide and Essentials of Enrollment Management.

Kerlin is past Chair of the National Council on the Evaluation of Foreign Educational Credentials. She has also served as an adjunct faculty for Western Washington University’s Student Personnel Administration and Adult Education graduate programs.

Richard Whiteside

Richard Whiteside is the Vice President for Enrollment Management and Dean of Admission at Tulane University, where he has been for twelve years.

Previously, he served on the staffs of the University of Hartford, The Johns Hopkins University, The City University of New York, and Pace University. In his current position at Tulane, Whiteside supervises the Registrar, Admission and Financial Aid Offices.

In his career, he has served as University Registrar, Director of Summer Programs and Continuing Education, Executive Director of Enrollment Services, Assistant/Associate Vice President for Academic Administration, Admissions Counselor, Director of Computer Services, and Dean of Enrollment Management.

Dr. Whiteside is a graduate of Manhattan College (NY) and holds two masters’ degrees from The Johns Hopkins University. He earned is doctoral degree in Educational Leadership at the University of Connecticut.

Whiteside speaks frequently on issues related to financial aid, enrollment management, tuition discounting, the educational environment, and the dynamics of change. He has consulted on topics ranging from enrollment management to administrative information systems.

David H. Kalsbeek

David H. Kalsbeek currently serves as Vice President for Enrollment Management at DePaul University in Chicago, Illinois. In that capacity he leads the marketing and enrollment development strategies for the nation’s largest and fastest-growing Catholic university enrolling 23,000 students in eight colleges and seven campuses throughout the greater Chicago region. His responsibilities at DePaul encompass enrollment management, alumni relations and annual giving, career center and employer relations, university and media relations, and marketing communications.

Prior to joining DePaul in 1997, Kalsbeek served as the senior enrollment management administrator at Xavier University in Cincinnati, Ohio and before that at Saint Louis University in St. Louis, Missouri.

Kalsbeek is a frequent speaker on issues related to strategic enrollment management and marketing, net revenue planning, assessment and learning organizations. He has been a plenary speaker or presenter at nine of AACRAO’s ten Strategic Enrollment Management conferences, as well as NASPA, AAHE, AIR, ACT, AACSB, and AMA conferences. He currently serves on the Editorial Board of the Journal of College Student Retention and previously served as Feature Editor for About Campus magazine. He has been a consultant to over 25 college, universities and associations on issues related to strategic enrollment management.

Kalsbeek holds a Ph.D. in Public Policy Analysis from Saint Louis University. He earned his master’s degree in higher education administration at Ohio State University and a BA from Muskingum College in New Concord, Ohio, where he graduated summa cum laude with a major in Philosophy.

Thomas G. Mortenson

Thomas G. Mortenson is Senior Scholar at The Pell Institute for the Study of Opportunity in Higher Education in Washington, DC. and an independent higher education policy analyst living in Oskaloosa, Iowa. He has been employed in policy research and budget analysis roles for the University of Minnesota, Illinois Board of Higher Education, Illinois State Scholarship Commission, and the American College Testing Program. Currently, Tom is editor and publisher of Postsecondary Education OPPORTUNITY, a monthly research letter devoted to analysis and reporting on the demographics, sociology, history, politics and economics of educational opportunity after high school. He provides consulting services on higher educational opportunity policy to state and national organizations, and makes presentations on opportunity throughout the country.

Tom’s policy research focuses on opportunity for postsecondary education and training and the ways public policy fosters or impedes access to that opportunity. He has a special concern for populations that are under-represented in higher education, and his studies have addressed academic and financial preparation for college, access, choice, persistence, attainment, and labor force entry of college graduates. He is particularly interested in public and private finance of higher education opportunity and the enrollment consequences of the cost-shift from taxpayers to students that has been underway for the last 20 years.

In 2003, Mortenson received the Arturo Alfonso Schomberg Award from The Association For Equality and Excellence in Education for his work on behalf of populations that have been denied access and opportunity in the pursuit of higher education. In 2000 Tom was awarded the Shirley Chisholm Award by the New England Educational Opportunity Association for his research and policy analysis of issues facing TRIO students. In July of 1999 Tom was awarded the Robert P. Huff Golden Quill Award by the National Association of Student Financial Aid Administrators for his research on financial aid for college students.

Don Hossler

Don Hossler is a Professor of Educational Leadership & Policy Studies, a Professor of Philanthropic Studies, and is currently the Vice Chancellor for Enrollment Services for Indiana University Bloomington, and the Associate Vice President for Enrollment Services for the seven campuses of the Indiana University system. He has served as the Executive Associate Dean for the School of Education, and Chair of the Department of Educational Leadership & Policy Studies. His areas of specialization include: college choice, student financial aid policy, enrollment management, and higher education finance.

Hossler earned his baccalaureate and graduated with honors at California Lutheran University in 1971. He earned a Ph.D. in Higher Education from the Claremont Graduate School in 1979, where he worked with the noted economist of higher education, Dr. Howard Bowen. He has served as the Associate Dean of Student Affairs at California Lutheran University from 1972-1981. He taught at Loyola University of Chicago from 1981 to 1985, and joined the faculty at Indiana University in 1985.

Hossler has consulted with more than 45 colleges, universities, and related educational organizations including: The College Board, Educational Testing Services, the University of Cincinnati, Inter-American University of Puerto Rico, the Pew Charitable Trust, the University of Missouri, Colorado State University, the University of Alabama, and the General Accounting Office of the United States Government. He has presented more than 130 scholarly papers and invited lectures in the United States, Canada, China, and Russia on the topics of student college choice, student financial aid policy, and higher education finance. Hossler conducted research and served as an expert witness in the Knight vs. Alabama desegregation case. Working with several doctoral students, he recently completed a Lumina funded project that examines how the college choice process has changed during the last fifty years. In addition, Hossler has lived in and conducted research changes and reform of higher education in Russia.

Philomena Mantella

Philomena Mantella joined Northeastern as vice president for enrollment management in January 2001. In spring 2002, she was promoted to her current role as senior vice president for enrollment management and student affairs.

Mantella holds a bachelor's degree and a master's of social work degree from Syracuse University, and a doctorate in educational administration from Michigan State University.

Mantella’s background includes broad experience in virtually every area of enrollment management and student services. Prior to coming to Northeastern, she served for five years as executive vice president for enrollment management and student life at Pace University in New York.

Mantella has worked for 25 years in higher education. She served as the senior enrollment manager and senior student affairs officer at a number of public and private universities. She is responsible for developing and administering the university marketing, recruitment and retention strategies, as well as directing university-wide services in admissions, financial aid, registrar, student affairs and academic and cultural enrichment services.

Mantella has also served as vice president for student affairs at SUNY College of Optometry, a small, state-supported graduate and professional college, and as associate dean of enrollment services at Ferris State University in Michigan. Prior to that, she was responsible for the offices of financial aid at three institutions.

Craig Westman

Craig Westman began his career in higher education at Florida State University, where he served as the registrar for the university’s Center for Professional Development and director of enrollment services Academic Publications and Multimedia Office. He has served in a variety of positions during his more than seven years at Ferris State University. He began his tenure at Ferris State University as the university registrar and has worked as the interim director of admissions and recruitment. In his current position, associate dean, he assists the dean with the overall operation of the division of enrollment services. Among other responsibilities, he assists with and oversees admission and records, recruitment, student services, enrollment technology, statistical analysis, data mining and university-wide recruitment efforts. Westman is a frequent speaker at conferences in the U.S. and abroad. He has been a consultant to numerous colleges and universities on issues relating to strategic enrollment management and has authored numerous articles and co-authored a forthcoming book, AACRAO’s Basic Guide to Enrollment Management.

Janet Ward

Janet Ward currently serves as Associate Vice President for Information and Data Management at Seattle Pacific University. Prior to her current role, she served as Assistant Vice President and Dean for Enrollment Management, Dean of Enrollment Services, University Registrar and Director of Admissions and Registration and Records for Seattle Pacific University.

Janet has been extremely active in PACRAO serving as President and Vice President of Four-Year Institutions from 1994 to 1997. Janet has is also well known on a national level with her involvement and participation in AACRAO. She has served on several committees, task forces, and has received several awards including the Ockerman and Distinguished Service Award.

Janet received her Bachelors of Arts in 1977 from Washington State University and her Master’s in Public Administration from The Evergreen State College in Washington State in 1986.

Brian Spittle

Brian is in his 16th year of administration at DePaul University. In his current role as the Assistant Vice President, he directs two federally funded grant projects and coordinates divisional activities concerning first generation enrollments and student retention.

A few of the areas of concentration for Brian over the past 16 years include adult admission, student and career development and university placement testing. He was also an activity director of DePaul’s Title III grant between 1995 and 2000.

Brian’s academic history includes a B.A. in Politics from Nottingham University in England and an M.A. in Political Science from McMaster University in Canada. He was awarded a Ph.D. in Social and Philosophical Foundations of Education from the University of Buffalo.

Gill Brown

Gil Brown has served as budget director at Rice University, Georgetown University and Oregon State University. In these roles he has worked closely with enrollment managers to craft long term strategies addressing both student and institutional financial needs. Gil has conducted workshops on strategic planning, information technology, modeling tools and budgeting for the National Association of College & University Business Officers (NACUBO), the Society for College & University Planning (SCUP) and numerous other organizations, and has also served as a consultant to private and public institutions on issues ranging from information technology strategy to mechanisms for funding intercollegiate athletics. He is a Phi Beta Kappa graduate of the University of Denver and currently serves as an academic administrator at The George Washington University in Washington, DC.

Marc Camille

Marc Camille is the Dean of Admission for Xavier University. Prior to his appointment at Xavier in August 1999, Mr. Camille was senior associate director of admission at the University of Miami in Florida. He began his admission career in 1989 at Mount Ida College in Massachusetts.

Mr. Camille speaks annually across the country at conferences such as the American Marketing Association’s Symposium for the Marketing of Higher Education; American Association of Collegiate Registrar’s and Admission Officer’s Strategic Enrollment Management Conference and the National Association for College Admission Counseling’s Annual Meeting. Recently, his pioneering work in 1:1 communication and customized, on-demand printing has been the subject of a variety of presentations.

Mr. Camille graduated with a Bachelor’s degree in English from Rollins College in Florida, where he played varsity baseball, and earned a Master of Arts degree in liberal studies at the University of Miami.

Heather C. Smith

Heather C. Smith, Ed.D. Is the newly appointed Associate Vice President for Enrollment Services at Bridgewater State College in Bridgewater, MA. Dr. Smith received an associate’s degree from Chipola Jr. College, B.S. degree from Worcester State College, an MBA from Anna Maria College and her Ed.D in Educational Leadership from Johnson and Wales University. She has worked in Higher Education for over 25 years prior to moving to Bridgewater she had been at the Community College of Rhode Island for 15 years as the Dean of Enrollment Services.

In addition Heather has made numerous presentations at professional association meetings and is a Past- President of NEACRAO and AACRAO.

Stanley Henderson

Stanley Henderson, vice chancellor for enrollment management and student life at the University of Michigan-Dearborn, has long been a national leader in developing new models for universities to better recruit and retain students.

Before joining the University of Illinois in 2003 as associate provost for enrollment management, he was associate vice president for enrollment management at the University of Cincinnati from 1995-2003. Previously, he was director of enrollment management and admissions at Western Michigan University and director of admissions at Wichita State University.

He also has been deeply involved in national and regional professional associations, and served as president of the American Association of Collegiate Registrars and Admissions Officers in 1995-1996.

Henderson earned his bachelor's degree in political science from Michigan State University in 1969, and a master's degree in government from Cornell University in 1971. He also completed course work in the doctoral program at the University of Illinois.

Penny Bouman

Penny Bouman is Manager of Enrollment Publications and Communications and former Manager of Institutional Research and Testing at Ferris State University. She has served the University for 19 years. In her current position, she oversees the development of multifaceted communications that engage prospective students and their parents in ongoing dialogue with the University. A frequent speaker on the topic of electronic communications, she has recently presented at the ACT Enrollment Planners Conference, the American Marketing Association’s Symposium for Higher Education, and the CASE V Conference, and AACRAO’s 91st Annual Meeting. Ms. Bouman is a member of the Society for Technical Communication and the American Marketing Association. She earned her Associate of Applied Science degree in Office Administration (Administrative Assistant), her Bachelor of Science degree in Technical and Professional Communication, and her Master’s degree in Career and Technical Education at Ferris State and frequently works as a freelance technical writer/editor.

Tom Green

Tom Green serves as the associate vice president for enrollment services at Seton Hall University. He oversees the functional areas of admission, financial aid, bursar, and registrar in a one-stop service center supported by customer response and information technology teams.

Green has held enrollment positions for over eighteen years in private colleges and universities. In professional organizations, Green has served on the Kansas ACT Governing Board, chaired several state-level AACRAO committees, the AACRAO Financial Aid Committee and now serves as the chair of the AACRAO Enrollment Management and Retention Committee.

He holds a Bachelor of Music from the University of Iowa, a Master of Music from the American Conservatory of Music and is a doctoral candidate at Seton Hall University’s degree program in Higher Education Leadership, Management and Policy.