• This article presents how enrollment managers can best secure adequate funding for enrollment activities, and as a result, other operating units. The authors present a framework for using return on investment (ROI) analyses to provide ev...

    ...read more
  • In this article, authors describe innovative tactics to combat summer admissions melt by better engaging incoming students. They show how small changes, from policy to event planning, can make a significant impact on enrollment. Kimberl...

    ...read more
  • The authors of this article argue that policy focused solely on outcome-based data distracts higher education leaders from creating an environment that supports students’ individual and lifelong educational goals. Detailing two stu...

    ...read more
  • Crossing the GEM frontier: Graduate admission professionals participation in enrollment management  C. Dean Campbell, Ed.D. and Jahmaine Smith, MBA Dietary Identities in Higher Education: Attracting and Accommodating Vegetarian an...

    ...read more
  • C&U Vol. 89, No. 2 / Winter 2014 (.pdf)

    Posted on January 27 2014

    The Evolution in College Admissions Requirements: 1885-1905 David English and Christopher Broadhurst Why Not Go Online? Myths that Deter Institutions from Utilizing Online Course Evaluations Laura Jacek Community College Students Ear...

    ...read more
  • C&U Vol. 89, No. 1 / Fall 2013 (.pdf)

    Posted on January 27 2014

    The Impact of Online Applications on Higher Education Outcomes Jennifer L. Kobrin and Kelcey Edwards Factors Influencing Student-Athletes' Decision To Attend a Military Service Academy Lynn R. Fielitz and Jeffrey D. Coelho Social...

    ...read more
  • C&U Vol. 88, No. 4 / Summer 2013 (.pdf)

    Posted on January 27 2014

    A Comparison of For-Profit and Community Colleges' Admissions Practices Constance Iloh and William G. Tierney How Hollywood Movies Influence International Students to Study in the United States Kristy Tucciarone Why College Admis...

    ...read more
  • AACRAO Seeks New Editor in Chief for C&U April 04, 2013 AACRAO is seeking an Editor in Chief for the journal College & University (C&U), AACRAO's education policy and research journal focusing on emerging concerns, new ...

    ...read more