New Publications

The AACRAO Publications Catalog is available for download in .pdf form. You can now search the online catalog by Subject Listing.

Transfer Credit Practices of Designated Educational Institutions (TCP) 2012 (Table of Contents and Sample Pages)
$95 Members/ $130 Non-Members; 2011; 433 pp; Item # 3016
Transfer Credit Practices of Designated Educational Institutions (TCP) 2012 presents a voluntary exchange of information regarding practices for acceptance of transfer credit. This publication reports the transfer acceptance practices of one flagship institution in each state regarding credit awarded by other colleges and universities in that state. We encourage you to visit TCP Online for the most up-to-date credit practice information at http://tcp.aacrao.org/. 
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SEM in Canada: Promoting Student and Institutional Success in Canadian Colleges and Universities (Table of Contents and Introduction)
$77 nonmember/$55 member; Susan Gottheil and Clayton Smith; 2011; 357 pp; Item #0132
Canadian colleges and universities face distinct challenges in financial environments, demographic shifts, competitive forces, and public policy decisions. SEM in Canada addresses these concerns and tells the Canadian SEM story through the experiences of 30 SEM professionals. This comprehensive guide describes how Canadian colleges and universities are using SEM to improve student and institutional outcomes. Chapters cover each of the major SEM components, including institutional administration, financial strategies, and key student experiences (e.g., First Generation, Aboriginal, international, transfer, francophone). This 357 page book gives evidence that Canadian institutions have created not just their own version of SEM, but one that furthers the profession in the U.S. and abroad. For assistance tailoring SEM to the needs of your institution, contact AACRAO Consulting. 
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The AACRAO 2011 Academic Record and Transcript Guide (Table of Contents and Introduction)
$90 nonmember/$65 member; 2011; 110 pp; Item 0131
For over 60 years, AACRAO has provided guidance and best practices on keeping, protecting and disseminating transcript information. The AACRAO 2011 Academic Record and Transcript Guide continues this trend, offering useful recommendations concerning the appropriate placement of more than fifty data elements in the institutional database and the transcript, giving records professionals guidance on the integrity, ease of interpretation, and technological and privacy aspects of transmission of transcripts. It develops the discussion on best practices for electronic data storage and security training for staff; notation of SSNs, academic and disciplinary actions, and course mode of delivery on the transcript; requirements for change of name and gender; transcripting nontraditional work and CEUs; and includes 2009-10 survey results of the AACRAO membership on current transcript practices and opinions.
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The 2010 FERPA Quick Guide (Table of Contents and Introduction)
$60 nonmember/$45 member; LeRoy Rooker; 2010; Item #0130
Would you like a quick reference on essential FERPA information? The FERPA Quick Guide may be just what you need. Designed to give staff and faculty members key facts on their role in FERPA compliance, this short publication provides a basic overview of the Family Educational Rights and Privacy Act of 1974, as amended, the full text of the recently revised FERPA regulations that became effective in January 2009, and a summary of new changes to the regs.This guide highlights how the Act applies to various school officials, including brief outlines of key terms and issues as well as commonly asked questions. It includes a short quiz for self-assessment. To obtain a more detailed analysis and application of the Act, as well as extensive FERPA training materials and case studies, refer to the AACRAO 2010 FERPA Guide.
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The AACRAO International Guide: A Resource for International Education Professionals (Table of Contents and Introduction)
$110 nonmember/ $80 member; 2010; 316 pp; Item #0129
The 2010 AACRAO International Guide is a comprehensive resource providing a solid foundation of knowledge for professionals working in the ever-evolving field of international education. Edited by international experts Deana Williams, Robert Watkins, both at the University of Texas at Austin, and Mary Baxton, California State University-Northridge, along with 20 other contributing authors, its twenty-three chapters contain compelling overviews of the current and future states of the field, as well as chapters on core issues such as international recruitment and enrollment management, technology, study abroad, undocumented students, fraudulent documents, and the continuing saga of the Bologna Process, which has been sweeping Europe for over a decade. As a critical part of any international reference library, it also includes practical guidance on vital concerns such as international credential evaluation, office policies and procedures, undergraduate and graduate admissions questions, community college issues, student visas, and English proficiency assessment, often in a how-to format .
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AACRAO's 100 Years of Service to the Higher Education Community DVD
$20 nonmember/ $15 member; 2010; Item #0128
AACRAO commemorated its Centennial with a special video montage at the 96 th Annual Meeting. The video features historical events and interviews with AACRAO's leadership. This special DVD provides a window into AACRAO's history by chronicling the major changes experienced within higher education during each decade. *Please make sure your administrator has allowed DVD playback on your network.
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The AACRAO 2010 FERPA Guide (Table of Contents and Introduction)
$110 nonmember/ $80 member; LeRoy Rooker; 2010; 347 pp; Item #0127
For over 30 years, AACRAO's FERPA Guide has provided valuable guidance and training materials to help institutional record-keepers understand and comply with the Family Educational Rights and Privacy Act of 1974, as Amended (FERPA). Building on previous editions, the 2010 Guide provides updates throughout based on January 2009 regulatory changes; adds an extensive collection of FPCO-issued opinion letters; and takes up a new discussion on the intersection between FERPA and HIPAA. Under the expert editorial oversight of LeRoy Rooker, former Director, Family Policy Compliance Office at the U.S. Department of Education, special attention is given to topics such as health and safety emergencies, legitimate educational interest, an expanded definition of disclosure, limitations on use of social security numbers, status of contractors under FERPA, and de-identifying records.
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AACRAO's Retention of Records: Guide for Retention and Disposal of Student Records 2010 Update (Table of Contents and Introduction)
$77 nonmember/$55 member; Shelby Stanfield; 2010; 67 pp; Item #0126
The 2010 Retention of Records Guide provides standards in student records management, and is designed to help you craft an effective institutional retention policy in compliance with Federal and State law. It places greater emphasis on electronic records and expands recommendations regarding the security of those records. It also expands its recommendations for record retention schedules and for the first time offers differentiated retention periods for community and technical colleges alongside four-year schools. Contact information for state records management agencies has been included, as well as a case study to help you develop a retention and disposal policy for academic department offices.
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Sharing the Campus Experience: Hosting Effective Campus Visits (Table of Contents and Introduction)
$55 non-member/ $40 member; Craig Westman and Penny Bouman; 2009; 55 pp; Item #0125 
Campus visits are a pivotal activity in a recruitment cycle, and often determine whether or not a student will apply for admission. Sharing the Campus Experience: Hosting Effective Campus Visits helps administrators create campus visit experiences that engage prospective families and authentically demonstrate the culture of their institution. This 55-page book offers perspectives on how to recruit the best-fit students using such things as story-telling and student tour guides who "get real" about the triumphs and challenges of campus life. Authors Craig Westman of the University of Texas-El Paso and Penny Bouman and six contributing authors from a variety of institutions recommend involving faculty, employing visits coordinators, allocating funds towards site visits, and striking a balance between a fixed visit format and constant program development. 
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Applying SEM at the Community College (Table of Contents and Introduction)
$80 non-member/ $60 member; Bob Bontrager and Bruce Clemetsen; 2009; 204 pp; Item #0124 
Community colleges are increasingly utilizing Strategic Enrollment Management (SEM) to meet the enrollment and financial challenges brought on by the recent economic downturn. Applying SEM at the Community College identifies the vital and unique enrollment issues confronting two-year colleges and suggests effective strategies for resolving them. This 204-page resource helps administrators set enrollment goals for their diverse student populations, redefine and improve student academic success, and achieve institutional success through financial planning. It also proposes methods for gathering and using data to inform strategies, for strengthening marketing plans, and for fostering interdepartmental collaboration. 
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Electronic Data Exchange Primer (Table of Contents and Introduction)
$35 nonmember/$25 member; Monique Snowden, Barry Billing and Clare Smith-Larson; 2008; 64 pp; Item 0123
The EDX Primer addresses the most commonly asked questions regarding electronic data exchanges, including matters relating to both traditional EDI standards and contemporary XML data standards as shaped by the Postsecondary Electronic Standards Council (PESC). Written by the AACRAO SPEEDE Committee, the Primercompiles EDX-related technology and contact information resources, along with lists of Web site sources and state, provincial, and regional initiatives and mandates. 
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SEM and Institutional Success: Integrating Enrollment, Finance and Student Access (Table of Contents and Introduction)
$70 non-member/ $50 member; 2008; 93 pp; Item #0122
As colleges and universities face increasingly challenging financial environments, demographic shifts, competitive forces, and public policy decisions, campus leaders must proactively adopt new approaches for addressing these concerns. SEM and Institutional Success provides a detailed analysis of these issues and offers a strategic enrollment management framework for improving enrollment and educational outcomes. Edited by Bob Bontrager, with chapter contributions by Gil Brown and Don Hossler, this publication proposes an innovative student-centric SEM planning model aimed at helping institutions improve enrollment and financial outcomes while at the same time advancing student access and success. 
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Counterfeit Diplomas and Transcripts (Table of Contents and Introduction)
$80 non-member /$60 member; 2008; 156 pp.; Item #0121
Are your institution's diplomas and transcripts for sale? Counterfeit Diplomas and Transcripts gives educators the tools needed to aggressively protect the legitimacy of their documents, while helping employers evaluate credentials of new hires. Researched and authored by Allen Ezell as part of an AACRAO initiative, this publication introduces readers to the security printing methods and online marketing techniques used by counterfeiters worldwide, arming campus officials and employers for the intricacies of recognizing and handling counterfeit academic documents. Ezell also explores existing state and federal statutes that may provide relief against injury done to institutions by document counterfeiters.
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The Educational System of the Russian Federation (Table of Contents and Introductions)
$70 nonmember / $50 member; 2008; 54 pp.; Item # 9029
This short guide on the educational system of Russia provides insights for US international credential analysts. Edited by Chris J Foley, the guide combines reports from the Joint Russian Federation/U.S. Commission on the Mutual Understanding of Education with additional and updated content, creating a unified single publication. Topics covered include: primary and secondary education, vocational and technical education, university-level higher education, master of business administration, post-VUZ education, teacher training, medical education, and grading scales. Appendices provide sample documents, placement recommendations and glossary of terms.
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The College Admissions Officer's Guide (Table of Contents and Introduction)
$130 nonmember/$95 member; 2008; 638 pp.; Item #0120
The College Admissions Officer's Guide is AACRAO's first comprehensive guide to the admissions officer's profession in a decade. Its 44 chapters, written by 56 authors and edited by Barbara Lauren, Ph.D., J.D., AACRAO, address a variety of responsibilities, ranging from recruitment and holistic admissions to admissions processing and predicting yield; from using technology in recruitment communications to making use of faculty in recruitment; from creating a career ladder and motivating staff to advice on engaging the greater college community. Admissions officers at all levels and in various settings, including small colleges, community colleges, graduate schools, and law, medical, and nursing schools, will benefit from this resource. 
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The SEM Imperative: Taking Enrollment Management Online (Table of Contents and Introduction)
$80 nonmember/$60 member; 2007; 220 pp.; Item #0119 
The SEM Imperative: Taking Enrollment Management Online challenges enrollment managers to customize electronic media, print material, and telephone customer interactions to create a flexible multi-channel marketing plan. The guide helps institutions communicate with Millennial students who increasingly take initiative by shopping for colleges online and posting their experiences on user-generated content sites like YouTube. Authors Craig Westman of the University of Texas-El Paso and Penny Bouman of Ferris State University promote the proactive of use all relevant media in order to share positive institutional stories with prospective student markets—videos, blogs, chat, video games, Second Life, flexible modes of teaching, and interactive Web sites. 
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Managing for Outcomes: Shifting from Process-Centric to Results-Oriented Operations (Table of Contents and Introduction)
$80 Non-Member/$60 Member; 2007; 205 pp; Item #0118 
Managing for Outcomes transforms process-oriented managers into successful outcomes-oriented leaders. Author Wayne Sigler, University of Minnesota-Twin Cities, builds on his years of experience in higher education management to present the Outcome-Oriented Operations (Tri-O) Management System and its seven powerful components. The guide will help you create effective mission statements, choose and assess staff, write a strategic plan and calendar, monitor a budget and measure success. Aimed mainly at higher education officers, it also provides inspiring case studies from various other fields — including medicine, law enforcement, charitable work, and corporate business. 
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Academic Dishonesty: Developing and Implementing Institutional Policy (Table of Contents and Introduction)
$50 nonmember/$35 member; 2007; Item #0117 
Drawing heavily from current literature, case law, and a survey of fifty-two North Park University faculty members, author Dennis Bricault, Ph.D, provides an overview of academic dishonesty, paying particular attention to associated legal aspects. The guide defines the types and range of academic dishonesty; examines the causes and manifestations of dishonest behavior; analyzes the legal issues affecting academic misconduct: case law, due process, the content and communication of policies, sanctions, prevention, and detection; and provides guidance for administrators and faculty for assessing and restructuring their institutional policies and procedures. 
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The Educational System of France (Table of Contents and Introduction) 
$95 nonmembers/$70 members; 2007; Item #9028 
This addition to the AACRAO library of international publications is a guide for United States admissions officers to the structure and content of the educational system of France. Authored by Kathleen Trayte Freeman and Linda Jahn, The Educational System of France provides information on elementary and secondary education, including theBaccalauréat, the Brevet and vocational education. It outlines higher education, including technical and professional studies, theDEUG, the classes préparatoires aux grandes écoles, the European licence-master-doctorat program and the grande écoles. This study also provides detailed and useful placement recommendations, a glossary of terms, a list of all diplomas and certificates and a list of public and private universities. 
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The Impact of Bologna and Three-year Degrees on U.S. Admissions: A Focus on Europe, Australia and the United Kingdom (Table of Contents and Introduction) 
$40 nonmember/$28 member; 2007; Item #0116
Increasingly, U.S. and other North American graduate and professional schools are finding it necessary to assess their admissions policies regarding international applicants with three-year bachelor's degrees. This monograph captures the presentations and discussions among participants from a November 2006 symposium coordinated by AACRAO in partnership with the Australian Department of Education, Science, and Training; the British Council United States; and the German Academic Exchange Service. The questions and issues raised at the symposium are discussed in this monograph, particularly as they relate to international student mobility; ways in which the adoption of three-year degrees–especially in Europe and Australia–affect U.S. admissions policies and practices; the Bologna Process and Europe's progress toward developing EU-wide three-year degrees. 
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Accreditation Mills (Table of Contents and Introduction)
$75 nonmember/$55 member; 2007; Item #0115
Accreditation Mills is the first publication of its kind to explore the growing influence and threat of accreditation fraud. The author, Allen Ezell , a previous contributor to Guide to Bogus Institutions and Documents and co-author of Degree Mills, uses his expertise and experiences as an FBI agent to create a comprehensive guide that will prepare you to recognize and expose bogus mills. The book gives a historical perspective of the problem, explores the relationship between degree mills and accreditation mills, and defines tactics used by mills to deceive the public. Accreditation Mills not only cites case-studies, and undercover operations, but also gives detailed examples of how individuals and groups have made a positive stand in the fight against degree mills and accreditation mills. Appendices, including a valuable list of state and federal authorities and specific names of false accreditors, can be utilized to protect institutions from becoming victims of fraud. 
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Community Colleges and Student Information Systems Implementation: A Survey on the Registrar's Role (Table of Contents and Introduction)
$50 nonmember/$35 member; 2006; Item #0114
Colleges considering a new system implementation should view the statistics on how different strategies can affect the job of the registrar. Drawing conclusions from a national survey of community and technical college registrars,Community Colleges and Student Information Systems Implementation explores differences in job duties and responsibilities as well as role conflict and ambiguity related to different implementation strategies. The author, Sandra Lepley of University of Central Florida examines in-house, outsourced and consortia implementation strategies, and their relation to college demographic characteristics. She offers suggestions for professional development. 
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Gamers Go to College (Table of Contents and Introduction)
$70 nonmember/$50 member; 2006; Item #0112
Gamers Go to College illustrates how Gamers create and demand a convergence of technology in higher education. A subculture of the Millennials, Gamers are noted for their increased use of technology over previous groups of students. The publication's overarching theme highlights the vital role communication plays and the varying venues that are at higher education's disposal in light of the Gamers generation. This publication was authored by Craig Westman and Penny Bouman of Ferris State University.
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Guide to Bogus Institutions and Documents (Table of Contents and Introduction)
$60 Non-Members/$45 Members; 2006; Item #4008
This addition to the AACRAO library of international publications will give you the information and tools needed to face and fight the complex battle against the problem of bogus universities and degree fraud. This book will inform you about the issues, help you to learn techniques to detect bogus institutions and documents, offer guidelines in handling cases of fraud, help you to prevent your institution or organization from becoming a victim of fraud, and give you confidence in discussing all of these issues with colleagues and superiors. Contributing authors include AACRAO's International Education Services staff: Ann M. Koenig, Jessica Montgomery and LesLee Stedman. Other contributing authors include Eva-Angela Adan Edward Devlin, John Bear, Alan Contreras, Alan Ezell and Jane Yahr Shepard. 
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The Registrar's Guide: Evolving Best Practices in Records and Registration (Table of Contents and Introduction)
$130 nonmember / $95 member; 2006; Item #0110
The Registrar's Guide: Evolving Best Practices in Records and Registration is the first comprehensive guide to the registrar's profession to be published in 27 years. Its 35 chapters address a variety of responsibilities, ranging from registration and academic scheduling to detecting credentials fraud and implementing student information systems; preparing for commencement and preparing for accreditation; project management and "Budgeting for Registrars." Other chapters address the work of the registrar in various settings, including small colleges, community colleges, graduate schools, and law, medical and theology schools. The book also contains overviews of FERPA, the Solomon Amendment, and an Appendix of Information Sources on additional compliance matters.
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The Educational System of the United Kingdom (Table of Contents and Introduction)
$95 Non-Members/$70 Members; 2006; Item #9027
This addition to the AACRAO library of international publications is a guide for United States admissions officers to the structure and content of the educational system of the United Kingdom. This publication was authored for AACRAO by Maureen Skinner, Registrar, Thames Valley University, London, England. 
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AACRAO's Basic Guide to Enrollment Management
$80 Non-Member/$60 Member; 2005; Craig Westman and Penny Bouman; Item #0109 
AACRAO's Basic Guide to Enrollment Management is a primer or "how to" resource for new or seasoned enrollment managers. Its core chapters are practical applications of Strategic Enrollment Management (SEM) best practices, outlining how making some basic adjustments can have an immediate impact on enrollments. The Basic Guide offers tips on how an institution can change and consequently gauge its successes, including techniques to aid the enrollment manager, director of admissions, student services director, or anyone in a management position within an institution looking for an impetus to change their enrollment practices.
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The College Recruiters' Quick Guide
$50 nonmember/$35 member; 2005; Item #0107
The College Recruiters' Quick Guide provides an orientation to Recruitment responsibilities for new admissions professionals and those contemplating a career in college admissions. It is organized to give the reader a quick orientation and down-to-earth advice about what is involved in the admissions profession. This short publication defines the admissions professional, outlines principles of good practice and successful recruitment, and offers practical tips for travel that every new recruitment professional will appreciate. Every new Admissions Counselor and Recruiter deserves this useful introduction to a rewarding career in Recruitment! 
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Student Information Systems: A Guide to Implementation Success
$95 Nonmembers/$70 Members; 2005; Dr. Sharon F. Cramer; Item #0108
What will expedite the implementation of a student information system? Student Information Systems: A Guide to Implementation Success contains constructive examples and practical suggestions, giving readers a step-by-step approach to improving campus buy-in, communication, collaboration and funding; as well as leading project team members and campus administrators through the critically important realities of a successful implementation or upgrade. The guide can assist everyone on campus involved in the implementation to develop and achieve their short- and long-term goals for student information system implementation.
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Current Trends in Grades and Grading Practices in Higher Education: Results of the 2004 AACRAO Survey
$80 nonmember/$55 member; 2005; Item 0106
AACRAO 's publication Current Trends in Grades and Grading Practices in Higher Education: Results of the 2004 AACRAO Survey continues the tradition of surveying grading practices in higher education first begun in 1920. Although much has changed in the world of academia since, grades have remained a central feature.  This consistent importance and interest, as well as our members' role as the guardians of academic records, has been the impetus for AACRAO 's continued study of grades and grading practices in American colleges and universities.  The most recent study prior to this one was conducted in 1992.
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The Work of the Registrar: A Summary of Principles and Practices in American Universities and Colleges
$55 nonmember/$40 member; 2005; Item #0105
Take a walk down Memory Lane… In 1940 when AACRAO’s release The Work of the Registrar was written: Yale tuition was fifty dollars per quarter; colleges had curfews for women and dress codes; the average salary was $1,299 annually; first class stamps were three cents; and colleges sent progress reports home to parents. Read about what’s changed since then and what hasn’t in The Work of the Registrar: A Summary of Principles and Practices in American Universities and Colleges. Written by Alma H. Preinkert, registrar at the University of Maryland from 1935 to 1954, it became an invaluable reference guide for all registrars during the 1940’s. Current members of the profession should find this to be an interesting historical read. While the methods used to admit, register and maintain records have changed dramatically with computers and web based systems, the basic mission of the registrar’s office has not.
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