How to Recommend the Transfer Option to First-Year Students: UNCW's Teal Track Program

It’s possible to turn denied first-year applicants into successful second-year transfers, says Tom Tascone, Transfer Admissions Coordinator at the University of North Carolina, Wilmington. It’s not as hard as it may seem at first—and it doesn’t require a lot of extra resources.

Tascone will reflect on the success and lessons of the pilot year of UNCW’s unique transfer program during his session “How to Recommend the Transfer Option to First-Year Students: UNCW's Teal Track Program,” at this year’s AACRAO Transfer and Technology program.

See this session and others at AACRAO's Technology and Transfer Conference in Ft. Lauderdale, Florida.  Register today!


Tom Tascone

Transfer Admissions Coordinator at the University of North Carolina, Wilmington

How to Recommend the Transfer Option to First-Year Students: UNCW's Teal Track Program

Tuesday, July 08, 2014 9:15 AM - 10:15 AM

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AACRAO: What is the Teal Track Program?

Tascone: It’s always been an opportunity here—the first-year counselor can recommend the transfer option to non-competitive applicants—but it was never a structured, formalized program. When we were trying to find ways to increase transfer prospects, we found this was something we could capitalize on if we set up a formalized plan.

AACRAO: What was your strategy?

Tascone: We established a unique communications plan that gives high-interest, non-competitive first-year applicants a chance to transfer to UNCW in one year. We have a certain set of criteria we use to select the students and we personalize the program. We have a counselor who helps the students understand the transfer process, deadlines and course selection.

AACRAO: How successful was the program?

Tascone: We were surprised by the overall success of the program and the enthusiasm of the prospective students and their parents. We had a high yield of students who had a strong sense of belonging to UNCW.

Attendees will come away with specific knowledge about how to set up this kind of program—the task wasn’t as daunting as it first appeared—and how successful it can be. We’ll also talk about changes and advances we’ll make in the program going forward, such as increasing the brand and utilizing social media.